May 2, 2019 – Camsoda today announced the launch of DerbyCast, a new and exciting way for women to enjoy the Kentucky Derby. DerbyCast allows individuals with a connected live sex toy (Lovense Lush) to sync their toy to the race horse they wager on this Saturday.
As their selected horse makes its way around the track, the user’s Lovense Lush will vibrate in accordance to its performance – faster for it being ahead of the pack and slower for it lagging behind the pack. For example, if a user wagers on “Game Winner” and the horse gets a quick start out of the gate, the Lovense Lush will vibrate very fast and will continue to do so if it leads the pack around the 1.25 mile track. However, if “Game Winner” falters after a quick start out of the gate and falls behind the pack halfway through the race, the Lovense Lush will slow its vibrations. It all depends on the horse’s performance through the duration of the race.
“The Kentucky Derby is known as ‘the most exciting two minutes in sports’ and for good reason. It’s a pulsating sporting event steeped in adrenaline,” said Daryn Parker, VP, CamSoda. “With the launch of DerbyCast, users can truly feel the excitement as their favorite horse makes its way around the track. Here at CamSoda, we’re putting a new meaning behind ‘and down the stretch they come…’
This announcement follows the company’s successful “cast” integrations including Ocast, which allowed people to send and receive orgasms over the internet; SuperCast, which allowed those with a Lovense Lush to synch their toy to their team’s performance, just like fantasy football; and BitCast, which tracked the volatile fluctuations of the bitcoin market.